Site requirements · Europe
What we need from a unit
Chungchun Rice Dog. Korean street food, takeaway led, kiosk driven. Compact box, short fit out, high turnover of covers.
The box
Space
| Target surface | 80 m² |
|---|---|
| Minimum workable | Confirmed per site |
| Frontage | Confirmed per site |
| Ceiling height | Confirmed per site |
| Seating | Optional. The format works as pure takeaway. |
| Kiosk | Self-order terminal at entry, carries most orders |
The box
Technical
| Kitchen type | Fryer line, no chef required |
|---|---|
| Extraction | Confirmed per site |
| Electrical load | Confirmed per site |
| Water and drainage | Confirmed per site |
| Grease separator | Confirmed per site |
| Delivery access | Standard parcel and chilled delivery, no articulated access needed |
Full technical annex, including the equipment schedule and fit-out drawings, is released to a shortlisted landlord on request.
Where it works
Location profile
Food courts
Transport hubs and stations
High street, pedestrian
Shopping centre mall line
Travel retail
Student and young professional density
- Lunch and late afternoon trade. Peak is the middle of the day.
- Works beside cinema, leisure, bubble tea, dessert and other young-skewing F&B.
- Visibility and impulse flow matter more than square metres.
Commercial
Deal and timing
| Fit-out period required | Confirmed per site |
|---|---|
| Typical total investment | From €140,000 |
| Territorial exclusivity granted | 1 km radius around each unit |
| Operator training before opening | Up to 14 days |
| Who signs the lease | The franchisee, or Chungchun Europe for a company-operated unit |
Talk to me at MAPIC
I am in Cannes on 3 and 4 November, and on DealMaker throughout. Send me a unit and I will tell you within a day whether it works.
info@chungchun.frJean-Paul Belmont · CEO, Chungchun Europe
Chungchun Rice Dog: founded Seoul 2017, 300+ stores, 11 countries.